Business

Digital Marketing Certificate Program

The Digital Marketing industry is growing and it’s growing fast. As we shop, search, learn, engage and socialize online, companies develop new tools to collect and analyze data, connect with customers and create new products and services.

Our Partnership with Facebook

Foothill College partnered with Facebook Inc. to create the Certificate of Achievement in Digital Marketing, which is now available to students.

This online academic certificate program develops capability with foundational digital marketing skills and tools, such as Facebook Ad Manager, Microsoft Excel, and Google Analytics

Through this program, you will be able to

• Acquire digital marketing skills and knowledge demanded by the fast-growing Digital Marketing industry ​and essential in obtaining entry-level marketing jobs. 
• Participate in a project-based online learning environment sourced from industry experts.
• Experiment with digital tools using Facebook credits.

What does that mean for Foothill students?

It means there is a tremendous opportunity to get in the game.

Working in a growing industry translates to better jobs, faster advancement, greater financial rewards for employees with the right set of skills. The Certificate of Achievement in Digital Marketing program at Foothill College is designed to give students the skills they need to be competitive in this lucrative and exciting industry. 

Can’t wait to get started?

The 25-unit Certificate of Achievement in Digital Marketing will be available in 2020-2021, including six core courses.

• BUSI59 Principles of Marketing (offered Fall 2020, Winter 2021 and Spring 2021)
• BUSI57 Advertising (offered Winter 2021)
• BUSI59A Web Marketing (offered Spring 2021)
• BUSI59C Marketing Content Strategy and Branding (Fall 2020)
• BUSI59D Marketing Analytics and Performance Optimization (Winter 2021)
• BUSI59E Email Marketing (Spring 2021)

For most recent updates and information, please visit our Facebook or LinkedIn pages.

Questions?

Contact Business and Marketing instructor Natasha Mancuso at 650.949.7577 or mancusonatasha@foothill.edu.